Emerging global property portal Residential People has announced its ambitious plan to target 90% of the market through its free listings and innovative marketing tools.
The free to list portal now has listings from over 740 independent agencies in the UK, and is working with over 1,360 agents globally across the UAE, South Africa, India and Nigeria.
Despite its impressive progress so far, Residential People is aiming to radically disrupt the property market status quo.
Residential People co-Director Christopher May said, “We are really pleased with the support we have had from agents and if this continues, we are confident we will be able to create a lot of value for them in terms of lead generation.
“We are now looking to gain support from potential partners in the industry that can see the value in what we are trying to achieve. We are free now and will always be. Come what may, this is our unique selling point.”
Since launching, Residential People has managed to successfully attract some of the largest names in the property market, attracting regional heavyweights as well as multinational agents with multiple offices around the world.
In addition to free listings, the portal also offers agents an optional, state-of-the-art marketing suite to help them market their properties and drive traffic to their own websites.
Residential People’s marketing suite enables smaller regional agents to access tools that would otherwise only be accessible to multi-office national players, thus levelling the playing field to create a diplomatic and democratic property portal that caters to both independent agencies as well as larger corporations.
The marketing suite allows agents to create property brochures and micro-sites for individual listings, which is not only great for SEO but will also help agents to share their properties in a visually appealing manner across social media.
One of the most impressive features of the premium marketing suite is the automated online video generator which can then be uploaded to an agent’s YouTube channel which is a proven SEO tool. The video generator is a highly accessible and visually appealing feature that allows smaller agents to create a cost-effective and stylish video presentation of their property in a matter of minutes.
Residential People is aiming to continue expanding its global presence further in the coming months, with launches planned across Ireland, Canada, Australia, Malaysia, Qatar and China.