Galliard Homes today announces the launch of TCRW SOHO has generated over £50m worth of off-plan sales. The £140m prime central London scheme provides 92 premium apartments and luxury retail. Located on Oxford Street by Dean Street, above Tottenham Court Rd’s Crossrail interchange.
Buyer demographic includes owner occupiers, investors and parents buying ‘studying pads’ for student children.
Launch of TCRW released 81 apartments at TCRW SOHO, with over 30 apartments (40% of released stock) sold off-plan and prices reached up to £2,278 per square foot.
David Galman, Sales Director at Galliard Homes said, “Over the next five to10-years Soho and Oxford Street will become one of Prime Central London’s most sought after residential addresses. OurTCRW project, alongside other new luxury developments, is transforming the top of Dean Street into a residential destination alongside new retail outlets designed as entertainment venues and brand ambassadors rather than traditional retail sales spaces.
“Pedestrianisation, Crossrail and Electric vehicles are the three major ‘game changers’ for Oxford Street, making the West End a cleaner, much less congested and quieter place to live.”
Galman added,“The strong off plan sales at TCRW show that discerning people understand what Oxford Street is set to become and are buying into a location that is benefiting from massive regeneration and transformation into a residential address.”