Home Residential Property London’s commuter belt pushes further east, as swelling demand drives up rents

London’s commuter belt pushes further east, as swelling demand drives up rents

by Sponsored Content
4th Aug 17 9:57 am

New figures show

Residential rents in the East of England grew by 2.35 per cent in the 12 months to July, the fastest rise of any UK region, and nearly four times the average UK growth rate of 0.64 per cent, according to the latest Landbay Rental Index, powered by MIAC. Strong demand for low-rent accommodation by long-distance commuters is thought to be a contributing factor, pushing rents up by more than 2 per cent in eight out of the ten counties in East England, and more than 3 per cent in four of the ten.

Of the capital’s five hottest commuter belt hotspots outside the M25, four are found in the East of England. Luton (4.23%), Peterborough (3.75%), Thurrock (3.56%) and Bedfordshire (3.19%) all have average rents less than half of the London average of £1,873, but have all seen rents rise significantly in the past year, while in London they have fallen by -1.05 per cent. The current pace of growth means a tenant in Luton is now paying £789 each month in rent, compared to £757 a year ago, an extra £384 over the year.

The findings highlight the growing affordability crisis facing young people working in the capital, suggesting that many are moving further afield to reduce their rent burden, possibly while they save for a house of their own. TFL recently revealed that Southern Rail trains are now the most overcrowded in the country, with some services carrying more than twice the passengers they were designed for1, while figures this week suggested that more young people than ever, especially in London, are frustrated by the struggle to save, and now feel they will never find their way onto the property ladder.

Less affordable areas in London’s commuter belt, those with higher average rents and particularly those in the South East, have seen less demand and therefore slower rental growth.

While the East of England has seen competition push up rents across the board, just 3 out of 19 counties in the South East have seen rental growth above 2 per cent. It’s telling that those that have, Medway (3.16%), Kent (2.28%) and West Sussex (2.03%) all have more affordable average rents, less than half the London average. Indeed the two counties in the South East with the highest rents, Surrey (£1,439), and Windsor and Maidenhead (£1,270) have both seen rents fall, by -0.13 per cent and -0.23 per cent respectively.

Elsewhere, already expensive areas surrounding the capital have seen far less rental growth. For someone in Windsor or Maidenhead, traditionally deemed as ‘desirable’ regions for commuters, rents have seen the biggest slowdown.

Annual UK rental growth slowed to 0.64 per cent in July 2017, less than half of the rate of 1.83 per cent seen at the end of July 2016. Outside of London, the pace slowed to 1.56 per cent, with average rents reaching £756. Within the capital, especially central London, the rents have now been falling for over a year, by -1.05 per cent over the past 12 months.

 John Goodall, CEO and founder of Landbay said: “Young people working in London are wrestling with rising inflation on the one hand, and rock-bottom interest rates on the other, so it’s hardly a surprise that people are tackling longer commutes to reduce their rent burden while they save for a deposit on a house of their own.

“Naturally these surrounding areas are starting to experience a surge in rental prices, creating a ripple effect out from the capital. There are of course a number of factors at play, but it’s telling that already expensive areas surrounding the capital have seen far less rental growth, than much more affordable ones.”

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