Housebuilder, Crest Nicholson, has revealed that it has seen its revenue rise 7% during its half year, but with its operating margin and profits decreasing as it carries out its strategy to โde-riskโ the business.
During the six months to April 30 2019, the housebuilderโs revenue rose to ยฃ501.9m against the equivalent period in 2018, which Crest said was โan encouraging result, given the uncertain political and Brexit backdropโ.
Crest also said it had successfully switched to a new sales profile involving around 45% of its homes, including affordable housing – being pre-sold and pre-funded. This has led to current and forward sales for FY 19 increasing from ยฃ848.8m in 2018 to ยฃ870.1m.
The companyโs open market average selling prices (ASP) rose 8% to ยฃ413,000. Crest said this represented its highest price point, with its ASP forecast to drop as it reduces the proportion of higher value homes in pricier locations and moves its focus to sites with lower ASPs.
Crestโs operating margin reduced to 14.1% from HY 18โs 16.8%, due to a combination of increasing forward sales to PRS and registered providers, and build cost inflation remaining at 3-4%.
Operating profits fell 10% to ยฃ78.6m, with pre-tax profit reducing 11% to ยฃ64.4m.
Sales per outlet per week matched HY 18 at an average of 0.78. During the six months, the business increased its average sales outlets by 12% to 58.
Chris Tinker, Crestโs interim CEO said, โThe group has made good progress on delivering its revised strategy during this period of heightened political uncertainty.
“Our strategy to reduce forward sales risk through an increased proportion of pre-funded, pre-sold homes has also realised a 15% increase in our total forward sales position. This increased certainty has traded an element of operating margin, which together with generally flat pricing and continuing build cost inflation, has contributed to a reduction in the operating margin.โ
Bellway also updated the city, stating that it had experienced โstrong sales demandโ from February 1 to June 2 2019, with a 4.7% increase in the reservation rate to 244 per week against the equivalent period in 2018.
The housebuilderโs forward order book rose 2.7% to 6,312 homes (3 June 2018 โ 6,144 homes), with its value โmodestly lowerโ at ยฃ1,643m (2018 โ ยฃ1,703m), which Bellway said reflected its planned growth in lower value social completions this year, in line with previous guidance.
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