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First-time buyers still considering buying in 2020

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93% of first-time buyers are still considering buying in 2020, with the majority (51%) stating that they definitely intend to buy this year, according to data from Legal & General Mortgage Club.

Around a third (35%) of first-time buyers said that the pandemic has had no impact on their plans to buy, while the average delay in buying for those that have been impacted was seven months. However, some buyers have chosen to move more quickly as a result of the pandemic, with 8% saying they will bring forward their plans.

This eagerness amongst first-time buyers to step on the ladder can in part be explained by their improved ability to save during the crisis. With a reduction in costs on transport and social activities, almost a third (31%) of first-time buyers say they have been able to save more than £100 each week towards a deposit on top of what they were already putting away.

On average, first-time buyers were saving £107 extra every week, with buyers in London (£127), the East of England (£126) and the North East (£118) saving the largest additional amounts. In the capital, some 13% of first-time buyers were even saving more than £250 extra per week.

The data has also revealed that the Covid-19 crisis has caused a shift in property requirements amongst first-time buyers. More than one in five (22%) respondents say they now plan to buy in a more rural area. First-time buyers in the South West were the most likely to now plan to buy in a more rural location (27%), while those in the North East were the least likely (13%).

Additionally, the percentage of people rating outdoor space such as a garden as of critical importance has risen by 20% compared to before the crisis. In fact, three quarters (74%) of first-time buyers now rate having outside space as particularly important. The change in needs was particularly pronounced in London, where the number of buyers rating outdoor space as critical rose from 55% before the crisis to 74% now.

Reflecting the move towards remote working across the UK, the research has also found that the number first-time buyers seeking properties with space for a home office has almost doubled from 16% to 29%. However, the figures also showed that two in every five (39%) of Britain’s youngest buyers (aged 18-24) still want to buy somewhere close to their physical place of work.

In order to help them onto the ladder, some first-time buyers are turning to housing schemes or family and friends. More than one in ten (13%) first-time buyers who were not planning to use Help to Buy say they now intend to make use of the scheme, with first-time buyers in Wales most likely to now need the support of the government-backed equity loan.

Another 13% also say they will move ahead with buying a Shared Ownership property, despite previously not intending to, including more than a fifth (22%) of the youngest first-time buyers aged 18-24.

Further data from L&G Mortgage Club suggests that mortgage advisers are playing a central role in helping these buyers to find alternative routes. Findings available through Club’s SmartrCriteria tool showed that in the first week on June alone, adviser searches for joint borrower sole proprietor mortgages were already higher than compared to the whole of May.

A third of buyers (33%) are getting financial assistance from family (including 6% who were not intending to do so before the crisis). Younger buyers aged 18-34 are the most likely to be relying on financial support from family (34%), but more than a quarter (29%) of those aged 35 and over say they will also ask for financial assistance. And in a demonstration of changing attitudes to homeownership, 12% of younger first-time buyers are now planning to buy with friends after the crisis – almost double the percentage for all first-time buyers (7%).

Kevin Roberts, director of L&G Mortgage Club said, “Homeownership continues to be an aspiration shared by thousands of people across the UK and it is clear from our research that the Covid-19 Crisis has done little to dampen the ambition of the UK’s first-time buyers.

“The mortgage market is already seeing pent-up demand from homebuyers after two months of lockdown. Advisers are busy helping borrowers to find the right mortgage and these findings suggest that this demand is set to continue in 2020 with the majority of prospective homeowners planning to buy this year.

“However, what we are clearly starting to see is a shift in where Britain’s first-time buyers plan to buy. Where the city was once the first choice for many, more are now looking to the suburbs and even rural areas to buy. Remote working and enforced time at home have also both influenced first-time buyers to seek out properties with more ‘office’ and outdoor space. This could lead to a rise in demand in previously overlooked areas, which will need to be matched by housing supply.

“For some buyers, the crisis has even improved their chances of buying their first home by making it easier for them to save towards a deposit. Less money spent on commuting or social activities as helped them increase the amount the putting away each month, which could help to bring their homeownership ambitions forward, especially as lenders return to high loan-to-value lending.”




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